Public Awareness

In today's fast-paced world, many fathers find themselves caught between professional responsibilities, family commitments, and the desire to maintain harmony at home. While fulfilling these responsibilities is important, fathers must not lose sight of the role that Allah Almighty has entrusted to them as leaders, protectors, and guides of their families. A father’s responsibility extends far beyond financial support. He is a mentor, a role model, and an essential source of wisdom and stability for his children. In an effort to keep everyone happy and meet endless expectations, many fathers exhaust themselves physically and mentally, often leaving little time and energy for meaningful engagement with their children. However, children need more than provision—they need presence. Weekends and holidays should not only be opportunities to rest or spend time with one's spouse. They should also be dedicated to quality family time, particularly with children. Fathers should make a con...

The biggest challenge in Pakistan today is not just unemployment. It is the widening gap between income and survival. Over the last decade, salaries have increased on paper. But the cost of living has increased much faster. From rent and fuel to groceries, healthcare, utilities, and children's education, the average household is under constant financial pressure. A salary that once supported a decent middle-class lifestyle is now barely enough to cover monthly essentials. 2016 vs 2026: A Reality Check Ten years ago, many middle-class families could manage household expenses, educate their children, save a portion of their income, and even dream of owning a home. Today, despite earning significantly more, many families find themselves under greater financial stress. The alarming reality is that while incomes increased by roughly 2 to 3 times, many essential expenses increased by 4 to 6 times. In simple terms, people are earning more money but purchasing less with it. The Real Cost o...

  The Dream of Home Ownership Is Slipping Away For millions of Pakistanis, owning a house is no longer just difficult — it is becoming nearly impossible. Not because people are unwilling to work hard. Not because families do not save money. The real issue is that property prices increase far faster than incomes. By the time an average person gathers enough savings for a down payment, inflation and rising real estate prices have already pushed the dream further away. In Pakistan’s economy, salaries move slowly. But inflation, construction costs, and property values never wait. --- Why Government Housing Schemes Attract the Middle Class To address this growing crisis, the government introduced housing finance schemes such as the “Apna Ghar Scheme,” presenting them as an opportunity for middle-class families to finally own a home. At first glance, these schemes appear highly attractive: Low financing rate of 5% for the first 10 years Long repayment tenure Special focus on first-time h...

In today’s digital world, distractions and temptations are everywhere. Whether it’s through social media, online content, or daily interactions, the human mind is constantly exposed to stimuli that can easily pull attention away from productivity, discipline, and personal growth. One of the most powerful of these impulses is lust —a natural human emotion that, if not managed properly, can negatively affect focus, decision-making, and personal values. However, overcoming such impulses is not about suppressing human nature or trying to eliminate thoughts entirely. The real challenge—and the real opportunity—lies in how we respond in the first few seconds when temptation appears . The Real Battle Happens in the First Few Seconds Temptation rarely starts as a strong force. It usually begins with a simple trigger—a visual cue, a thought, or a memory. At that moment, the brain begins processing the stimulus and gradually builds anticipation. The crucial point is this: The strength of temptat...

A quiet but widening gap is emerging between Pakistan’s younger generation and those who hold power. It is not merely generational; it is philosophical. On one side is a population that wants speed, access, opportunity, and global integration. On the other is a system increasingly focused on control, restriction, and short-term optics. The result is a growing disconnect that threatens Pakistan’s economic and digital future. Generation Z wants faster internet because their livelihoods depend on it. Freelancing, remote work, digital commerce, cloud services, and content creation are not luxuries—they are income streams. Yet policy decisions increasingly prioritize stronger firewalls, tighter controls, and heavier regulation under the banner of “security.” While cybersecurity is a legitimate concern, the purpose of firewalls was never mass surveillance, content policing, or political monitoring. Globally, firewalls exist to prevent cyberattacks, data breaches, and infrastructure compromis...